If an Englishman’s home is his castle, then an American’s pool is his ocean.

If an Englishman’s home is his castle, then an American’s pool is his ocean.

 

Of all the buildings, houses and environments Greg is asked to photograph, pools are more “destination” than most. As such, his job is to make them look their most attractive, inviting and desirable.

 
 

In selling a property, an expertly photographed swimming pool can often seal the deal.

Rooftop pool on a Philadelphia high rise, as seen from a helicopter. Drones also come in handy on these sorts of shots.

Rooftop pool on a Philadelphia high rise, as seen from a helicopter. Drones also come in handy on these sorts of shots.

Admittedly, pools can mesmerize Greg. They’re among his favorite subjects. In planning a shoot, his first order of business is to close down the pool so that there are no non-models in the shot. The subject is always the pool, not the people in it.

In Philadelphia, the short summer season makes outdoor pools special.

When planning a series of photos that’ll be used to sell a property, the “pool shot” often gets the most attention.

When planning a series of photos that’ll be used to sell a property, the “pool shot” often gets the most attention.

Admittedly, pools can mesmerize Greg. They’re among his favorite subjects. In planning a shoot, his first order of business is to close down the pool so that there are no non-models in the shot. The subject is always the pool, not the people in it.

This urban pool isn’t much bigger than a large bathtub, but what an incredible invitation to dive right in.

This urban pool isn’t much bigger than a large bathtub, but what an incredible invitation to dive right in.

 

He then lines up the chaise lounges with what he calls “OCD precision.” The pool and its surroundings should look untouched, inviting the viewer to be the first to dive in (though, in some cases, he’ll use a pool hook or net to add a slight ripple to the water).

He’s also careful to avoid having water drips on the pavers. Though Photoshop can remove them, it’s more work.

You pick – warm, swirling jets or calm, cool H2O.

You pick warm, swirling jets or calm, cool H2O.

Finally, with everything set, Greg will often obscure the edges of the pool to make it appear larger than it really is. Here what the camera doesn’t see is just as important as what it does.

This indoor pool comes complete with sunroof.

This indoor pool comes complete with sunroof.

Twilight, the best time for a swim and a photograph.

Twilight, the best time for a swim and a photograph.

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